New Zealand Web Design and Search Engine Optimisation Firm

KAMCOM WEB DESIGN
AUCKLAND--WHANGAREI--NORTHLAND--NEW ZEALAND.
Web site D.I.Y ?

These are the same questions I asked myself before I built my original site, and the answer is, of course you can, I did. But now I can honestly say, in hindsight, that building your own site to save money is definitely a mistake.
I estimate that my first site took me close to 200 hours to complete, much of that was spent searching for tutorials and programmes, learning how to operate them, and generally fixing a lot of mistakes.

Five years ago when I started getting quotes for building my site, the web design world was very different to what it is today. The few firms that were in existence charged rates far beyond the reach of a small business operator. Today there are more design firms like Kamcom in existence, who are reasonably priced. Kamcom would charge between $300 to $400 to build my original site, which means my 200 hours works out at $2 per hour. I'm sure looking at it that way most business owners would agree that their time could be better spent doing something else.

Another option is to get a gifted amateur to build the site. The neighbours son may have built a brilliant Pokemon web site, but would you trust him to take an empty shop, decorate it, sign write it, plan the layout and then leave him in sole charge of the business? Just as in the bricks and mortar business world you are judged on your location, signwriting, window display (indeed even the cleanliness of your windows), your store layout, product presentation, and how friendly and efficient your staff are, online you are judged on appearance, usability, down load speed, and navigation. If it's done wrong your website could actually drive away more customers than it attracts.

There are ways of saving yourself some money, searching for links to improve your site popularity is a good example, as is providing all the necessary text and the photos for your site. At Kamcom I enjoy working in with the owner or the staff of a business, and am more than happy to give advice on what parts of the project they can tackle. I can also train you or a member of you staff to make simple changes to the website, enabling you to keep it current at no further cost.

This article was written by Keith Macleod
KAMCOM WEB DESIGN
www.kamcom.co.nz
This publication may be freely redistributed if copied in its ENTIRETY

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Kamcom is a New Zealand based business specialising in web design and
search engine optimisation servicing clients throughout Northland, Whangarei, and Auckland.